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Robert Lurz

Robert brings with him over 20 years of experience with the BMW Group, joining as a Credit Analyst and Sales Manager in Fleet Business for Financial Services Munich in 1987. Robert left the BMW Group to gain experience in the non-captive industry in Retail and Fleet Management business, taking a position with ALD Automotive/ Deutsche Bank as the Head of Branch Munich in 1991. Robert returned to the BMW Group in September 1997 as the Head of Sales at BMW Bank in Munich and was promoted to CEO of BMW Financial Services Belgium two years later. Robert held the CEO role in Alphabet Fleet Management Germany and then served as the head of several corporate functions utilizing his experience in SF-HQ as Head of Business Lines responsible for Group Retail and Commercial Finance, Marketing and Strategic Planning. Robert moved to Canada in 2011 in his current role.